So far you (Part I, Part II) have been reading about Abandonment of Shopping cart – the reasons behind these abandonments and the possible impact of the same. Let’s see what we can, we should, and we shouldn’t do with a shopping cart process…and yes by seeing I meant…SEEING 🙂
With this we come to an end of three series article on abandonment of shopping cart. There are many ways you can simplify it, best is to MAKE IT SIMPLE. Someone spending money on your site, would never like to do this if s/he is not confident and / or is not presented with simple approach. So next time you look out for a shopping cart, do give these points a “Note”. 🙂 Cheers!